From Sketchbook to Ear Stack: Here’s How We Actually Make Our Jewellery

There’s a lot of jewellery online that looks similar at first glance, and it’s not unreasonable to wonder what’s really behind a brand - whether it’s thoughtfully made, or whether...

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When It’s Time to Downsize Your Piercing (And Why It Matters More Than You Think)

One of the most common reasons a healing piercing develops a small bump isn’t an allergy, an infection, or anything “going wrong”. It’s simply that the jewellery is still too...

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Our Final Event of the Year: A Night of Creativity, Crystals & Community

To close out the year, we hosted something a little different - a cosy wreath-making evening at Aurum Studios with a small group of creators. It wasn’t a big production...

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Behind our Frost Yourself Collection

Every Smoothie collection starts in a slightly chaotic place - scraps of ideas, images that stick in my mind, shapes I keep sketching over and over without knowing why. But...

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Espresso, Olives & Ear Stacks: Inside Our First Ever Press & Piercing Event

Yesterday marked a major milestone for Smoothie London - our first ever piercing studio collaboration with AURUM.Ldn. We hosted an evening to celebrate the partnership with complimentary piercings, a build-your-own Charm...

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How to Prepare for a Piercing: Expert Advice from Aurum.Ldn’s Piercer

Thinking about getting a new piercing? Whether it’s your first lobe or your fifth cartilage, proper preparation makes all the difference to how smoothly your appointment (and healing) goes. We...

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Piercing Inspo: What We’re Loving (and Wearing) Now

At Smoothie, we believe piercings are more than just jewellery - they’re a way to tell your story, to curate your look, and to feel confident every single day. Whether...

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5 Reasons Why Your Cartilage Piercing Won’t Heal (and What to Do About It)

So you’ve finally got your dream helix, conch, or daith piercing - but months later, it’s still sore, swollen, or just not healing. If you’ve been asking yourself “why won’t...

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