Hi! I’m Georgia. I founded my jewelry brand four years ago with a simple mission: to create earrings that people could wear every day and express their personality through their piercings. Like many others, I lead a busy lifestyle, balancing work, the gym, and socializing with friends, and I wanted jewelry that could keep up with me. That meant durable, stylish pieces that you don’t need to take on and off constantly (because, let’s face it, who has the time for that every day?).
I was tired of jewelry that tarnished after a few wears, required complicated clasps, or was too expensive for daily use. So, I decided to create a brand that specialized in huggie hoop earrings—designed to withstand daily wear while still being fun and unique enough to show off your personality.
This year has been a big one for us!
We expanded into piercing charms and added titanium cartilage options for those who want even more versatility and durability. We also launched a jewelry subscription box in collaboration with Megan Crosby, offering exclusive, curated pieces each quarter. We also hosted our first ever community events, the most recent in collaboration with PERL Cosmetics, bringing together our amazing customers in a fun and creative space.
But the most exciting milestone of all? We released our first influencer collaboration with Elodey, a gorgeous collection of earrings designed and curated by the ear stacking queen herself.
Since the beginning, our mission has remained the same—creating beautiful, pretty pieces that let you express yourself through your piercings and feel like the best version of YOU!
Why shop at Smoothie?
- We’re committed to bringing you the best materials only—no brass or copper here! We use high-quality metals like titanium, sterling silver, and stainless steel.
- We’ve sold over 30,000+ earrings to happy returning customers!
- Every order comes beautifully letterbox-packaged with a reusable travel pouch—perfect for keeping your jewelry safe on the go.
- Get 15% off your first order when you shop with us.
- Unlike traditional brands, we have a much smaller markup, which means you get the best quality for less!
At Smoothie, we believe you shouldn’t have to compromise on quality or style. Our goal is to provide you with jewelry that lasts, looks amazing, and helps you express who you are—without breaking the bank.
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