Black Friday: the annual eventSmoothie London
First
pick!

Smoothie London Black Friday 2026 · early access Bring back Black Friday!

the one day a year worth circling in your diary. And you're in first.

Wed 25 Nov · 7pm · 24 hours only

Clip and keep

Admit one

Black Friday early access

Doors open in

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Once a year, we let our regulars in first. Leave your email and we'll send you your private link at 7pm on Wednesday 25 November, so you get a full day of first pick before the favourites go. Spend £70 and we'll add a star U-hoop to your order, on us, while stocks last. So be quick.

The deal.

once a year. Then it's gone until next November.

Up to 70% off At least 25% off almost everything.

Off our genuine everyday prices, on everything except our Christmas 2026 collection. On the list? You're in from 7pm Wed 25 November. Doors open to everyone at midnight on Friday 27 November, until Monday 30 November.

Bundles

the stack, sorted, for less.

50%off
Free!
Spend £70, get the star U-hoop.

for the early list only, while stocks last. Be quick.

Smoothie London star U-hoop earring in gold with two star-cut crystals, free Black Friday early access gift when you spend £70

A taste of what's to come.

just a few of the pieces in the sale.

"Was" prices are our everyday prices. Black Friday prices apply in early access and the public sale.

It used to be an event.

Then.

One day, circled in the diary.

A deal worth queuing for.

Then it was over.

Now.

Six weeks of "early access".

10% off, dressed up as a sale.

An email every hour.

Nobody's excited any more.

Ours.

Once a year.
Circle it in the diary.

Black Friday got out of control. Every year it starts earlier, the discounts get smaller, and the "was" prices get harder to believe.

So we're bringing back the annual event. We're not on sale the rest of the year, so this is the one worth waiting for: real discounts off what you'd pay any other day, a few days only, then straight back to full price until next November.

Black Friday done properly. like we used to.

Read 'em
and shop!

House
rules!

for Black Friday done properly.

  1. 1Once a year. Not six weeks.Four days, Friday 27 to Monday 30 November. Then it's gone until next year.
  2. 2Big deal. Small window.We're not always on sale. So when we are, we go big.
  3. 3No fake "was" prices.Every "was" is what you'd pay any other day.
  4. 4Regulars go first.On the list? You're in a full day early, from 7pm Wednesday, with first pick and a free star U-hoop over £70, while stocks last.
  5. 5No restocks.Stock is limited and we won't restock during the sale. When it's gone, it's gone, so get in early.

The details

Smoothie London Black Friday 2026.

When does the Smoothie London Black Friday sale start?

Early access opens at 7pm UK time on Wednesday 25 November 2026 and runs for 24 hours, for everyone on the list. The public Black Friday sale opens at midnight (12am UK time) on Friday 27 November.

What is the Black Friday discount?

At least 25% off everything except our Christmas 2026 collection, up to 70% off, and 50% off bundles, all off our genuine everyday prices. Early access gets you in a full day before the doors open, with first pick and a free star U-hoop when you spend £70.

How do I get early access?

Leave your email on this page. We'll send your private early access link at 7pm on Wednesday 25 November.

Is there a free gift?

Yes. Spend £70 or more in one order during early access and we'll add a gold star U-hoop to your order, free, while stocks last. There's a limited number, so be quick.

What's in the sale?

Everything except our Christmas 2026 collection: our Implantium™ piercing jewellery in ASTM F-136 implant-grade titanium, and our PureTone™ waterproof gold-plated stainless steel earrings and jewellery.

Early access runs from 7pm Wednesday 25 November to 7pm Thursday 26 November 2026 (UK time), for people who have signed up, through the private link we email you. Discounts are between 25% and 70% off depending on the piece, and 50% off bundles, in early access and the public sale. The Christmas 2026 collection is not included in the sale. Spend £70 or more in a single order during early access to receive a free star U-hoop, while stocks last. The site is back to full price from 7pm Thursday until the public sale opens at 12am on Friday 27 November.