Yesterday marked a major milestone for Smoothie London - our first ever piercing studio collaboration with AURUM.Ldn.
We hosted an evening to celebrate the partnership with complimentary piercings, a build-your-own Charm Bar, live guest illustrations and (naturally) espresso martinis flowing all night 🫒🍸
But beyond the cocktails and sparkles, this event marked something much bigger for us.
Piercing, reimagined
When we launched our Implantium™ range - made from implant-grade titanium - our goal wasn’t to reinvent the wheel, but to reimagine how piercing jewellery feels.
Too often, the piercing world is split in two: beautiful but unsafe earrings, or safe but clinical designs. We wanted to bridge that gap, to make high-quality, body-safe pieces that still feel fun, aesthetic and totally wearable from day one.
Partnering with AURUM.Ldn was the natural next step. Their studio shares our vision for making the piercing experience elevated yet approachable - a space where safety, style and self-expression coexist.
Together, we’re making the piercing experience less intimidating, more creative, and a lot more Smoothie.
The details that made the night ✨
🫒 Complimentary piercings for guests using our Implantium™ range
💫 A build-your-own Charm Bar to create bespoke ear stacks
🖊️ Custom guest illustrations to take home
🍸 Drinks flowing all night (yes, plenty of espresso martinis)
It was one of those rare nights that reminded us why we do what we do - creating jewellery that’s made to be worn, loved, and lived in
Here’s to what’s next
Thank you to everyone who joined us to celebrate, got pierced, or cheered from afar.
Here’s to new beginnings, shiny lobes, and more nights like these 💌
You can exclusively book your piercing at AURUM.Ldn with no fee > here.